Loading institutional data...
Loading institutional data...
Held by 3,849 of 5,944 reporting institutions (100th percentile) — extremely crowded.
Data as of Q1 2026
Loading snapshot...
Loading financials...
Loading valuation...
Loading quality & risk...
Loading dividends & returns...
Loading capital allocation...
Loading debt & leverage...
Loading performance...
Loading peer comparison...
Loading ownership map...
Loading crowding analysis...
Loading conviction analysis...
Loading buy/sell flow...
Loading ownership trends...
Loading top holders...
Loading top holders...
Solve the discounted cash flow backwards, then stress-test the assumptions.
To be worth $146.39 today, the market must believe free cash flow compounds 11.1%/yr for a decade (off $14.8B normalized FCF).
The market's 11.1% is more optimistic than its 9-yr track record.
2-stage DCF · 2.35B shares · net debt $34.5B
mean 2.9% · volatility σ 16% · implied rate exceeded in 3/9 yrs
Central path = implied 11.1%/yr growth; shaded band = ±1σ (16%) of this company's historical FCF volatility, widening with time. The wider the band, the less certain the growth.
Reverse DCF: rather than guessing a fair value, we solve for the growth the current price implies, then you stress-test the assumptions. Enterprise value of the FCF stream, less net debt, ÷ shares. Educational — not a recommendation.
Total shares institutions bought (green) vs sold (red) each quarter across all holders.
Inferred from quarter-over-quarter change in each fund's 13F position (new stakes count as buys, exits as sells). Not tick-level trades.
Is the value real, and is the business safe? Academic scores + earnings quality + solvency, from SEC filings.
Safe > 2.99 · grey 1.81–2.99 · distress < 1.81
Eight indices comparing this year to last (receivables, margins, asset quality, growth, accruals, leverage). Above −1.78 suggests possible manipulation; below −2.22 is clean.
A screen, not proof — high growth alone can raise it.
Cash conversion lags reported earnings — watch accruals. Lower/negative accruals = higher quality (Sloan).
Comfortably covers interest; leverage falling year-over-year.
F-Score (0–9 fundamental momentum), Altman Z (distress risk), and Beneish M (earnings-manipulation screen) are academic models computed from the SEC filings. Screens and context — educational, not recommendations.
What the company returns to shareholders — and whether it's covered by cash.
The dividend takes 70% of free cash flow — sustainable but with limited headroom. Last year: $9.9B dividends + $6.5B buybacks = $16.4B returned on $14.0B FCF.
9 consecutive years of dividend increases · 5%/yr.
Yields use the latest fiscal-year dividends/buybacks over current market cap. Dividends and buybacks from the SEC cash-flow statement; payout coverage vs net income and free cash flow. Educational — not a recommendation.
How management deployed cash over 10 years — and what it earned on reinvestment.
A cash-return story — far more went to shareholders than back into the business (mature, low-reinvestment).
Reinvestment has been productive — operating income grew well per dollar put in. Current ROIC on all capital: 18%. Rough measure (includes maintenance capex).
Cash uses aggregated from the SEC cash-flow statement over 10 fiscal years. "Return on reinvestment" is a rough proxy — operating-income change ÷ cumulative CapEx + M&A — and includes maintenance capex. Educational — not a recommendation.
How much the company owes, how it's trended, and how comfortably it's serviced.
$5.4B of principal comes due within a year. Scheduled principal only (excludes interest & revolver draws). As of 2025-06-30 (10-K).
Green ≤ 1.5× · amber ≤ 3× · red > 3× (leverage relative to cash earnings).
Interest is easily covered by operating profit. Effective rate ~2.6% on $34.5B of debt.
Cash vs short-term debt unavailable.
Mostly long-term debt (balance-sheet current vs non-current split). See the maturity ladder above for the year-by-year repayment schedule.
Debt, cash, interest and equity from the SEC balance sheet & income statement. Effective rate = interest ÷ average debt. Maturity ladder from the SEC long-term-debt repayment schedule. Educational — not a recommendation.
EOD close · as of 2026-09-18
Where each multiple sits in its own 14-yr range · 68th pct blended
Dot = today · shaded = middle 50% · line = median. Lower percentile = cheaper vs its own 14-yr history.
Is the profit real, and how strong is the balance sheet?
FY2025 · every deduction from revenue to net income
DuPont — the three levers
Watch the leverage lever — a chunk of ROE comes from the balance sheet.
What the company owes vs. what it holds
Year-by-year maturities aren't in SEC companyfacts (footnote-only), so this shows the debt/cash structure and net leverage instead.
Latest year: profit growth vs revenue growth
Operating leverage needs meaningful revenue change.
Each line as % of revenue — the trend in color
| % of revenue | FY2018 | FY2019 | FY2020 | FY2021 | FY2022 | FY2023 | FY2024 | FY2025 |
|---|---|---|---|---|---|---|---|---|
| Cost of Revenue | 51.5 | 51.4 | 49.7 | 48.8 | 52.6 | 52.1 | 48.6 | 48.8 |
| R&D | 2.8 | 2.8 | 2.5 | 2.5 | 2.5 | 2.4 | 2.4 | 2.5 |
| SG&A | 28.5 | 28.2 | 28.2 | 27.6 | 25.2 | 25.7 | 27.7 | 26.9 |
| Operating Income | 20.0 | 8.1 | 22.1 | 23.6 | 22.2 | 22.1 | 22.1 | 24.3 |
| Income Tax | 5.2 | 3.1 | 3.8 | 4.3 | 4.0 | 4.4 | 4.5 | 4.9 |
| Net Income | 14.6 | 5.8 | 18.4 | 18.8 | 18.4 | 17.9 | 17.7 | 19.0 |
Green = margin-favorable vs the row's own range · red = unfavorable.
The metrics that matter, over time
A 30-second read on PG: price, valuation, headline fundamentals, and an auto-generated scorecard from SEC filings. Flags are rule-based signals, not recommendations.
EOD close · as of 2026-09-18
How a revenue dollar becomes profit — FY2025
Each value shows its share of revenue below it (common-size).
| Line Item | FY2025 | FY2024 | FY2023 | FY2022 | FY2021 | FY2020 | FY2019 | FY2018 | FY2017 | FY2016 |
|---|---|---|---|---|---|---|---|---|---|---|
| Revenue | $84.28B 100.0% | $84.04B 100.0% | $82.01B 100.0% | $80.19B 100.0% | $76.12B 100.0% | $70.95B 100.0% | $67.68B 100.0% | $66.83B 100.0% | $65.06B 100.0% | $65.30B 100.0% |
| Cost of Revenue | $41.16B 48.8% | $40.85B 48.6% | $42.76B 52.1% | $42.16B 52.6% | $37.11B 48.8% | $35.25B 49.7% | $34.77B 51.4% | $34.43B 51.5% | $32.64B 50.2% | $33.02B 50.6% |
| Cost of Products | — | — | — | — | — | — | — | $34.43B 51.5% | $32.64B 50.2% | $33.02B 50.6% |
| Research & Development | $2.10B 2.5% | $2.00B 2.4% | $2.00B 2.4% | $2.00B 2.5% | $1.90B 2.5% | $1.80B 2.5% | $1.90B 2.8% | $1.90B 2.8% | $1.90B 2.9% | $1.90B 2.9% |
| Selling, General & Admin | $22.67B 26.9% | $23.30B 27.7% | $21.11B 25.7% | $20.22B 25.2% | $21.02B 27.6% | $19.99B 28.2% | $19.08B 28.2% | $19.04B 28.5% | $18.65B 28.7% | $19.02B 29.1% |
| Operating Income | $20.45B 24.3% | $18.55B 22.1% | $18.13B 22.1% | $17.81B 22.2% | $17.99B 23.6% | $15.71B 22.1% | $5.49B 8.1% | $13.36B 20.0% | $13.77B 21.2% | $13.26B 20.3% |
| Interest Expense | $907.0M 1.1% | $925.0M 1.1% | $756.0M 0.9% | $439.0M 0.5% | $502.0M 0.7% | $465.0M 0.7% | $509.0M 0.8% | $506.0M 0.8% | $465.0M 0.7% | $579.0M 0.9% |
| Interest & Investment Income | $469.0M 0.6% | $473.0M 0.6% | $307.0M 0.4% | $51.0M 0.1% | $45.0M 0.1% | $155.0M 0.2% | $220.0M 0.3% | $247.0M 0.4% | $171.0M 0.3% | $182.0M 0.3% |
| Other Income (Expense), net | $154.0M 0.2% | $668.0M 0.8% | $668.0M 0.8% | $570.0M 0.7% | $86.0M 0.1% | $438.0M 0.6% | $871.0M 1.3% | $222.0M 0.3% | -$215.0M -0.3% | $508.0M 0.8% |
| Pretax Income | $20.17B 23.9% | $18.76B 22.3% | $18.35B 22.4% | $18.00B 22.4% | — | — | — | — | — | — |
| Income Tax Expense | $4.10B 4.9% | $3.79B 4.5% | $3.62B 4.4% | $3.20B 4.0% | $3.26B 4.3% | $2.73B 3.8% | $2.10B 3.1% | $3.46B 5.2% | $3.06B 4.7% | $3.34B 5.1% |
| Net Income | $15.97B 19.0% | $14.88B 17.7% | $14.65B 17.9% | $14.74B 18.4% | $14.31B 18.8% | $13.03B 18.4% | $3.90B 5.8% | $9.75B 14.6% | $15.33B 23.6% | $10.51B 16.1% |
| Per Share | ||||||||||
| EPS (Basic) | $6.67 | $6.18 | $6.07 | $6.00 | $5.69 | $5.13 | $1.45 | $3.75 | $5.80 | $3.80 |
| EPS (Diluted) | $6.51 | $6.02 | $5.90 | $5.81 | $5.50 | $4.96 | $1.43 | $3.67 | $5.59 | $3.69 |
| Weighted Avg Shares (Basic) | 2.35B | 2.36B | 2.37B | 2.41B | 2.47B | 2.49B | 2.50B | 2.53B | 2.60B | 2.70B |
| Weighted Avg Shares (Diluted) | 2.45B | 2.47B | 2.48B | 2.54B | 2.60B | 2.63B | 2.54B | 2.66B | 2.74B | 2.84B |
Source: SEC EDGAR XBRL filings (annual, fiscal year). Quarterly flow items are derived from cumulative filings; balance-sheet figures are as-of each period end. Ratios and margins are computed, not reported.
Total return (dividends reinvested) vs the market, from quarter-end prices.
Above 0 = ahead of the S&P 500 since the window start; below 0 = behind. Rising means it's pulling ahead.
How far the stock fell below its prior peak. Deeper, longer drawdowns = a rougher ride to the same return.
Quarter-end, dividend-adjusted (total return). Beta & volatility from quarterly returns (annualized). Benchmark is the S&P 500 (SPY total return). Annual returns compound the quarters ending in each calendar year; the first and last years in a window may be partial. Past performance doesn't predict future results.
Ranked against 229 sector peers with collected financials. Valuation from latest close × latest fiscal-year fundamentals; 13F conviction as of 2026-03-31.
Percentile is “goodness” within the peer set (100 = best). For valuation and leverage that means cheaper / less-levered ranks higher.
| Company | Mkt cap ▼ | P/E | EV/EBITDA | P/S | Rev gr | Gross | Net | ROE | ROIC | Net D/EBITDA | 13F |
|---|---|---|---|---|---|---|---|---|---|---|---|
| WMT | $852.0B | 39.1× | — | 1.2× | 4.7% | 24.9% | 3.1% | 22.0% | 15.5% | — | 4,273 |
| COST | $396.8B | 49.2× | 30.3× | 1.4× | 8.2% | 12.8% | 2.9% | 27.8% | 23.2% | 0.5× | 4,050 |
| KO | $379.7B | 29.0× | 24.9× | 7.9× | 1.9% | 61.6% | 27.3% | 40.7% | 40.7% | — | 3,427 |
| PG | $344.0B | 22.5× | 16.3× | 4.1× | 0.3% | 51.2% | 19.0% | 30.6% | 18.4% | 1.5× | 3,849 |
| PM | $293.5B | 26.0× | 17.1× | 7.2× | 7.3% | 67.1% | 27.9% | -114% | -115% | 0.0× | 2,744 |
| PEP | $177.6B | 21.6× | 14.6× | 1.9× | 2.3% | 54.1% | 8.8% | 40.4% | 11.8% | 3.3× | 3,404 |
| MO | $116.4B | 16.9× | 13.5× | 5.0× | -3.1% | 62.5% | 29.8% | -198% | 31.3% | 2.5× | 2,375 |
| MDLZ | $78.7B | 32.2× | 18.5× | 2.0× | 5.8% | 28.4% | 6.4% | 9.5% | 8.6% | 0.6× | 1,821 |
| TGT | $71.6B | 19.5× | 10.4× | 0.7× | -1.7% | 27.9% | 3.5% | 22.9% | 12.1% | 1.7× | 1,771 |
| CL | $70.1B | 33.3× | 19.5× | 3.4× | 1.4% | 60.1% | 10.5% | 3948% | 26.5% | 2.0× | 1,873 |
| MNST | $43.7B | — | 16.4× | 5.3× | 10.7% | 55.8% | 23.0% | 23.1% | 23.1% | — | 1,169 |
| KDP | $42.1B | 20.2× | 14.2× | 2.5× | 8.2% | 54.2% | 12.5% | 8.1% | 5.0% | 4.0× | 784 |
| ADM | $41.2B | 38.2× | — | 0.5× | -6.2% | 6.3% | 1.3% | 4.7% | 3.6% | — | 1,070 |
| FMX | $40.4B | — | — | — | — | — | — | — | — | — | 290 |
| JBS | $39.3B | — | — | — | — | — | — | — | — | — | 241 |
| KR | $39.1B | 39.0× | 9.9× | 0.3× | 0.4% | — | 0.7% | 17.1% | 4.7% | 3.0× | 1,327 |
| SYY | $38.6B | 21.2× | 9.7× | 0.5× | 3.2% | 18.4% | 2.2% | 99.9% | 99.9% | — | 1,489 |
| HSY | $34.4B | — | 20.2× | 3.0× | 4.4% | 33.5% | 7.6% | 19.0% | 9.3% | 2.5× | 1,406 |
| KVUE | $34.1B | 23.4× | 11.6× | 2.3× | -2.1% | 58.1% | 9.7% | 13.7% | 12.0% | 0.5× | 967 |
| EL | $33.6B | — | 764.7× | 2.4× | -8.2% | 74.0% | -7.9% | -29.3% | -29.3% | 0.1× | 800 |
| KMB | $32.5B | 16.1× | 10.3× | 2.0× | -2.1% | 36.0% | 12.3% | 135% | 92.0% | 0.2× | 1,585 |
| KHC | $28.9B | — | — | 1.2× | -3.5% | 33.3% | -23.4% | -14.0% | -14.0% | — | 1,059 |
| DG | $27.0B | 17.9× | 7.9× | 0.6× | 5.2% | 30.7% | 3.5% | 17.8% | 17.8% | — | 1,099 |
| KOF | $23.1B | — | — | — | — | — | — | — | — | — | 249 |
| CHD | $23.0B | 31.4× | 18.7× | 3.7× | 1.6% | 44.7% | 11.9% | 18.4% | 11.9% | 1.7× | 1,004 |
Peers = companies sharing PG's sector (Consumer Defensive) with collected SEC financials. Multiples use the most recent end-of-day close and latest fiscal-year fundamentals (trailing, not forward). Missing cells mean the peer never reported that line item, has no collected price, or has a non-positive denominator. Not investment advice.